Attending a networking event? WHY??
That may seem like a strange question, but time is one of our most limited resources! Taking a few minutes to evaluate why you should attend THIS particular networking event may save you hours of unproductive time and energy.Often, sales professionals tell me that they make their decision to attend an event based on the location of the event and their calendar availability. Instead, base your decision to attend an event based on:
Will your ideal target market likely be there? If not